Naples Internet Marketing: How to Survive Google Algorithm Updates

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With Google owning 67.6% of the search engine market share in the country, companies utilizing search engine optimization in their marketing mix would have to play by its rules in order to tap its significantly huge market base. Each Google algorithm update never fails to send internet-dependent businesses on the […] Read more »

Mobile Friendly Website Warning: You Could Lose Half of Your Website Traffic

Google and mobile ranking

   Well Google just sent out something that our Research and Development Team passed over to us recently.This may significantly affect your website showing on a mobile site – and this is important for you – since you have competitors that may get your customers.Google published this official article.and announced:“Starting April […] Read more »

Responsive Web Design in Naples FL Rises as the New Standard for SEO

Responsive Web Design

In a Business 2 Community article, B2B marketing and web development expert Kara Jensen described responsive web design (RWD) as “the new standard” when it comes to search engine optimization (SEO) and professional web design, instead of just a passing trend. This is because of how Google recommends RWD. Read more »

The ‘Selfie’ Era: How your Cosmetic Surgery Practice can Take Advantage of the Changes in Consumer Behavior

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Before the widespread introduction of digital technology, most cosmetic surgeons’ marketing efforts consisted of adding listings to the yellow pages, placing ads in newspapers, and buying spots on local radio stations.  But of course, times have changed.  Nowadays, cosmetic surgeons need to stay connected to the Internet and harness the […] Read more »

Can your law firm be found by your potential clients today?

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Seventy-six percent of adults are seeking lawyers online. A study identified a four-stage search process for people looking for a lawyer.  They gather information about their legal issue; find a lawyer; validate a lawyer; and select a lawyer.  They use various online resources in all of these stages. Read more »

You Need Online Marketing as your Potential Clients are Looking for Lawyers Online in all of the Stages of their Search Process

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Your law firm might have a solid reputation and may receive good word-of-mouth recommendations, but are you visible on the Internet? Most of your leads are no longer consulting the yellow pages or print directories when they need a lawyer, but instead, are using search engines, online directories, law firm […] Read more »

New Booster: Naples Internet Marketing Expert Offers Google Video Ads

Google TrueView Video Ads2

Naples, Florida (November 5, 2014) – When it comes to internet marketing for Naples companies, there’s a fairly new way to get ahead of the competition when it comes to getting more online exposure: Google Video Ads. What happens when you put up a Google Video Ad is that your […] Read more »

If you’re a new company and you want to thrive in your industry, the first thing you need to get ahold of is your brand identity.

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If you’re a new company and you want to thrive in your industry, the first thing you need to get ahold of is your brand identity. Branding is one of the basic aspects of online marketing, but it’s also one of the most important, if not the most. What do […] Read more »