Download the full PDF report here: The Bedlam Update – What You Need To Know After the Possum update in 2016, the month of November marked the biggest ranking shift in Local SEO. With the Possum update, the Local Search industry saw its first big Proximity update by Google. This shift enables SEO experts to […]
Bert Rolls Out－The New Google Search Algorithm; 97% Purchase From Local Businesses They Find on Yelp… and More
Download the full PDF report here: Google Rolls Out New Search Algorithm, Bert After RankBrain, BERT is the biggest update by Google Search and is likely to impact 1 in 10 search queries. The previous major algorithm update, RankBrain was introduced by the company around 5 years ago. BERT stands for Bidirectional Encoder Representations from Transformers. It is Google’s neural network- based technique for natural language processing (NLP) pre-training. BERT can help computers understand languages a bit more as humans do. In 2018, it was open-sourced by Google. […]
Boost Your Site’s Authority & Stop Worrying with Google’s New Core Update… and More
Download the full PDF report here: Boost Your Site’s Authority & Stop Worrying with Google’s New September 2019 Core Update Google announced the launch of the September 2019 Core Algorithm Update via Twitter on September 24th and like previous core updates, this year too, there was hardly any supporting document included. Actionable Strategy Check […]
Google and Bing Joining Forces? Bulk Review Management and New Features for Hotel Listings on GMB
Download the full PDF report here: Speculations of Google and Bing Joining Forces Increase as their Webmaster Tools & Local Platforms Work Together The rivalry between Google & Bing has been on for around a decade now, with each search engine carving their niche in the market. However, it seems like the rivals have […]
Has YEXT Become Obsolete?
Have Listing Services Like Yext Become Obsolete Due To Changes In Google? Do local citations matter anymore? Mike Blumenthal and other SEO experts share their opinions about how much attention we should be really giving to structured citations. For any local business, managing their local citations i.e. submitting to top local search engines and directories […]
Create Custom URLs with Google My Business ‘Short Names’; GMB Practitioner Listings Update, and More
Download the full PDF report here: Create Custom URLs with Google My Business ‘Short Names’ Earlier in April this year, Google rolled out a Google My Business (GMB) feature that enables users to create short names to define their GMB listing URLs. With these short brandable names, customers can find you […]
Update: Google is All Set to Use Mobile-First Indexing by Default for All New Sites, and More
Download the full PDF report here: Google is All Set to Use Mobile-First Indexing by Default for All New Sites It’s true; come July 1st, Google will, by default, use its mobile Googlebot to index all the new sites that come online. This move will help ensure that the users’ needs […]
You Can Now Create a Short Name & URL for Your Google My Business Listing and More
Download the full PDF report here: You Can Now Create a Short Name & URL for Your Google My Business Listing Google recently launched a new feature that lets business owners create a short name to define their GMB listing URL. The intention behind rolling out this feature was to make […]
Google Launched One of the Biggest Core Update in Recent Years; New Twitter Tool, and More
Download the full PDF report here: Google Launched One of the Biggest Core Update in Recent Years in March 2019 Google launched a massive algorithm update between March 12th & 14th. It was one of the biggest updates in recent years. Because it was a broad core update, Google came out […]
Notable Changes in the SEO World in 2018
We have witnessed some big changes in the SEO world in 2018. From big algorithm updates to mobile first indexing & changes in Google search console, there is a lot to catch up on. Search ranking and algorithm updates Speed update. Google pre-announced that they will be launching the Speed update anytime soon in January […]