Today, consumers are reliant on their smart devices when shopping online. If that isn’t apparent to you now, just look at Amazon. According to surveys, nearly 70% of shoppers placed an Amazon order using some sort of mobile device during the holiday season.
Smaller than laptops and computers, these smart devices are the gateway for your company to connect to more online users in a smooth fashion. Make this experience even better by designing a mobile-friendly, responsive website.
Many tablets and smartphones vary in screen size. Since these devices use smaller screens, you need to make sure your website works on such platforms and that its format is consistent across the spectrum of platforms, from desktop computers to smartphones. This is what constitutes a responsive website. The goal is to use just one site able to conform to the screens of any device being used.
Failing to create such a design interrupts the user experience. A person may be looking at multimedia on your page, for example, with distorted images, graphics and unviewable menus. This turns visitors off, causing them to leave your website entirely.
How to Make a Website Responsive
Since making a website responsive involves software and design knowledge, along with familiarity with coding structure, it’s best to leave these tasks up to professionals. They can do many things to create a website that’s responsive and user-friendly.
For one, they can incorporate media queries into your website, elements that allow content to respond to different formats on various devices. They are the driving force of your website and determine which CSS rules apply.
Professionals can also design a fluid grid that works with these queries to display content from various viewpoints. Any effective fluid grid maintains a maximum layout size, which essentially rearranges a site’s layout based on percentages. Users can then enjoy a seamless experience, no matter what device they use.
Additionally, design specialists will make sure each picture on your page is optimized. Hefty images will be significantly scaled down so that page loading times are not affected in the slightest.
You don’t have to be a coding professional to achieve a responsive website. All that’s required is some working knowledge of web design. If you need assistance, you can hire professionals who specialize in designing interactive and mobile-friendly websites. They’ll craft a beautiful, responsive website that your audience enjoys using each time.
Using Smartphones and Tablets Than Computers, time.com
Responsive Web Design: What It Is And Why You Need It, business.com